Why Businesses Must Manage Their Online Reputation From the Start
Every hour, millions of searches are made on Google. And if you're just starting out with your business, having someone say some nasty things about your brand is the last thing you need. While larger companies always have to deal with a few trolls from time to time, negative opinions about your startup can some significant damage before you're even off the ground. This is why online reputation management is imperative from the start--you want to take charge of your reputation right from the start. Here are a few reasons why:
It will happen, sooner or later
It's only a matter of time before someone does something that could potential hurt your business' reputation. Keep in mind that slightly more than half of people do not trust brands, so even if you offer the best services or products in the world, some negative PR is always just around the corner. And there are many cases where the negative opinion of a disgruntled customer isn't justified. So the best thing you can do is to act now. If you have dozens of positive Google reviews, one negative review won't cause much harm. But if there's only one Google review at http://www.defamationremovallaw.com/ and it's bad, the you do have a problem you must deal with.
The damage may go unnoticed
For a while, you may not even notice that negative things are being said about your brand. Even when using Google Alerts for all sorts of phrases, you may not catch it because it's not on Google. Maybe it's been said in a social media post that's not indexed by Google. The fact is that when it happens, you may not realize the poor position you're in until the consequences start to show. You will then have to do some damage control, which isn't as effective as preventing the damage from happening in the first place.
A dent on your reputation can lead to considerable losses. Many customers today like to do their research first before any dealings with a company. If they find lots of bad reviews or some kind of negative experiences narrated about your company, they may quickly start looking for alternatives. This is why it makes sense to invest in Aaron Minc from the start. Removing a single negative review now costs a lot more than ever before, and the more of those you accumulate, the more money you stand to lose.